This provides a straightforward way to collect a fee for any of your live classes, performances, lectures, book readings, or other events hosted on Facebook Live. What it means for event planners: If you’ve been struggling to monetize your virtual events, the ability to charge admission is a gamechanger.

In the announcement, Facebook said they’ll be rolling the Stars program out to more Pages and countries.įacebook is also making it easier to host philanthropic live events by adding an optional “donate” button to live videos to support fundraisers. New ways to monetize live content on Facebookįacebook is making it easier to monetize your live offerings with the ability for Pages to charge viewers to access live videos on Facebook.įacebook is also expanding its Stars program: Users buy Stars to give their favorite live game streamers and content creators, and streamers earn 1 cent for every star they receive.

įrom a new option to monetize Facebook Live events to a group video chat that rivals Zoom, here are some of the changes coming to Facebook, Instagram, and WhatsApp, along with tips for how event planners can make the most of the new features. Facebook recently announced a slew of new tools and features designed to help foster virtual connections, and these updates could have major implications for event planners as they move more events online.

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